
As the in-house Marketing Manager for Autos of Chicago, I lead content creation and long-term marketing strategies that drive social media engagement and SEO growth. My role encompasses videography, photography, graphic design, and data-driven marketing to ensure the dealership’s digital presence thrives.
Autos of Chicago YouTube Channel Launch:I established and launched the company's YouTube page. Filmed using my Sony A7IV on a Ronin RS4 Pro Gimbal, the videos were edited in Adobe Premiere and After Effects. This project laid the foundation for the dealership’s video marketing strategy and is a critical element of our online growth.
SEO Optimization for Website:I spearheaded SEO efforts to elevate Autos of Chicago’s DealerSync website from the 9th page to the 1st page on Google search results for 15 keyword combinations. Several of these keywords reached the top position within two months.
Village of Arlington Heights Commercial:I produced a commercial featured on the Village of Arlington Heights social media platforms. This project involved combining stock footage with original content filmed using my Sony A7IV on a Ronin RS4 Pro Gimbal. The final edit, completed in Adobe Premiere and After Effects, showcased our dealership and community engagement.
Vendor Relationship Management:I manage relationships with third-party vendors, including Carfax, CarGurus, and Cars.com. After analyzing performance data, I streamlined services by cutting ties with underperforming vendors and fostering mutually beneficial partnerships to ensure seamless communication and operational success.